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WHY WE TALK ABOUT A COW

The founder metaphor for sustainable business

“ TGW is a cow. TGW is a beautiful cow! She is a unique cow. She is inviolable. No one has the right to sell this cow. No one should get the crazy idea of slicing a cutlet out of this beautiful cow. She must be looked after lovingly and with great care and must be nurtured, so that she can produce lots of good milk and rear healthy calves. The milk from this TGW cow must be shared fairly and wisely, taking into consideration the contributions made to her care and growth, and special care must be taken to ensure that she is left plenty of milk for rearing her calves.”

(Ludwig Szinicz, Co-founder TGW Logistics)​​

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She is inviolable:

TGW Logistics cannot be sold.

 

No one should slice a cutlet out:

Parts of TGW Logistics may only be sold if strategically necessary.

 

She must be looked after with great care:

Every employee carries entrepreneurial responsibility. High performance is the foundation – not optional.

 

She must be nurtured:

Two-thirds of the profit stays in the company for growth and innovation.

 

The milk must be shared fairly:

Employees participate in success and choose how. Because fair participation looks different for every individual.

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